About Us

Discover Our Passion for Financial Empowerment

Learn about our unwavering commitment to empowering businesses with expert financial guidance and innovative strategies for long-term success.

The Story

From humble beginnings in 2018, Vanessa started her journey from her home office and has since transformed Profit First Accounting & Coaching into a renowned firm serving clients across Australia. With an unwavering commitment to eradicating entrepreneurial poverty, Vanessa and her team tirelessly support, guide, and empower business owners on their financials and cash flow. Vanessa herself is a BAS/Tax Agent and a Certified Profit First Master, bringing a wealth of expertise to the table. With over 300 clients and a dedicated team, she is equipped to help you unlock profit and maximize your cash flow. At Profit First Accounting & Coaching, we believe in the power of family, the effectiveness of the profit-first method, the importance of paying yourself, and the value of good business practices. Most importantly, we believe in you.

To serve Australian business owners who want to implement profit first and live debt-free. We are passionate about providing business owners with clarity, pathways, technology, and innovation to work with the profit first methodology. We pride ourselves on always working professionally, with a smile on our faces, and in accordance with all laws. Our clients can always expect clarity! Understanding “your business serves you” forcing business owners to face facts. “Cash is King”. Together we will eradicate entrepreneurial poverty.

Profit First Accounting is a trusted partner for Australian business owners on their journey towards financial success. With our expertise and guidance, we help businesses innovate and stay ahead of the curve in a rapidly evolving market. We understand the importance of implementing efficient systems and processes to streamline operations, reduce costs, and increase profitability. Our team is well-versed in the Profit First methodology, a proven system that prioritises profit allocation to ensure sustainable growth. By working with us, business owners gain the knowledge and tools to make informed financial decisions and achieve their profit goals. Together, we create a solid foundation for long-term success and empower businesses to thrive in today’s competitive landscape.

Our Mission & Vision

We are Profit First Accounting, a dedicated team passionate about serving Australian business owners. Our vision is to empower businesses to implement the profit first methodology and live debt-free. With a commitment to professionalism and adherence to laws, we provide clarity and guidance to help clients understand that their business serves them. Our mission is to support business owners in innovating, systemising, and embracing the profit first approach.

Driving Success Through Experience and Expertise

With over a decade of industry experience, a track record of successful projects, a strong client base, and a dedicated team, we are your trusted partner for all your business needs.

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Our Team of Experts

With a diverse team of seasoned professionals, our expertise spans a wide range of industries, ensuring that we have the right experts to guide you towards success in your business endeavours.

Interested in joining the crew?

Profit First Accounting - Vanessa

Vanessa Fiducia


Meet Vanessa Fiducia, a visionary leader and the driving force behind Profit First Accounting & Coaching. As the CEO and Founder, Vanessa is on a mission to revolutionise financial education, advocating for more cash profit and less debt.

"I believe that we need to change the way education around money is taught so that there is less debt and cash profit. In everything I do I am driven to empower and educate, so that business owners and their families experience more confidence around making choices for a more fulfilling business and lifestyle, that works for them and not what the expectation from the outside world is"

Profit First Accounting - Narelle

Narelle

Bookkeeper
Profit First Accounting - Stephen

Stephen

Bookkeeper

Esther

Bookkeeper & Accountant

James

Senior Accountant
Profit First Accounting - Darren

Darren

Accountant

Giorgina

Executive Assistant

Palak

VA Bookkeeper

Amit

VA Bookkeeper

Kamlesh

VA Bookkeeper

How Can We Help?

Let us guide you towards a future where your business thrives, your profits grow, and you confidently make strategic investments to secure long-term success.